Thursday, October 31, 2019

Compare Chartres Cathedral and Canterbury Cathedral Term Paper

Compare Chartres Cathedral and Canterbury Cathedral - Term Paper Example The Cathedral statues of the on the right hand are: The statue of Isaiah a prophet, proclaiming that â€Å"there shall come forth a rod out of the stem of Jesse, and a Branch shall grow out of his roots†7. The flowering stem was hold by him and a figure of Jesse is below the Prophet. The statue of Jeremiah signifying Passion is holding a Greek cross and we can see an attentive follower near him. The statue of Simeon holds the Child. John the Baptist is depicted as a very thin man from fasting and we can see the dragon near his feet. St. Peter represents a pope and Elijah is located the wheels of his chariot and there is a follower Elisha holding his mantle8. The date of South Portal establishment is 1224-50 and is devoted to the New Testament. The main concern of the New Testament is a human-like appearance of Jesus Christ. The sculptures of martyrs and the confessors are surrounding the Christ. The Royal Portal or the West Portal dated circa1150 is devoted to Jesus Christ and Mary. The statues decorating this portal are the statues of the royalty and themes from the Old Testament. This feature signifies an essential shift from Romanesque to Gothic: â€Å"the whimsical elongation of the figures reflects the former while the realistic and emotive faces anticipate the latter†9. The statue of Jesus Christ surrounded by the symbols of Four Evangelists depicts the Last Judgment. Both human and divine nature of Jesus Christ is depicted in the sculpture. There is a sculpture of Anne and Joachim, who struggled against infertility before the birth of Mary and this sculpture is often positioned as a potential healer of motherhood and children. The left-hand portal is devoted to the Ascension of Christ10. The right-hand portal is devoted to the themes from the... The intention of this study are Chartres Cathedral and Canterbury Cathedral as historical monuments of gothic architecture. The main features of gothic architecture are perfectly seen in these two cathedrals: intricate architectural images, perplexed structures and many other specific features reflect the specific nature of the middle ages and gothic times. The strain glass windows in Chartres Cathedral and in Canterbury Cathedral reflect the main peculiarity of Gothic architecture. Moreover, these two Cathedrals reflect the transition and mixture of Gothic and Romanesque styles in the architecture. There is a complex craft of the windows: â€Å"The rose- window is a consistent feature of the Gothic churches in the France, but not of those in Normandy; and there has been a tendency†. Large rose windows of the Cathedral are also the facts witnessing a Gothic architecture. The interior reflects the Gothic style in architecture as well. There are three parts in Chartres Cathedral interior, such as clerestory, triforium, and arcade. This fact differs from the early Gothic architecture, because in high Gothic style triforium is instead of gallery, and at clerestory, quadripartite rib-vault is instead of sexpartite rib-vault. There are four divisions in the nave of the Chartres Cathedral and the ceiling is higher than sexpartite rib-vault. Consequently, the height of Chartres Cathedral is higher than using sexpartite rib-vault. Therefore, this Cathedral is towering and it is the best evidence of the Gothic style in architecture.

Tuesday, October 29, 2019

Political Economy (Canada and the Global Political Economy) Essay - 1

Political Economy (Canada and the Global Political Economy) - Essay Example What are the arguments supporting and against globalization? Is it possible for Canada to make free trade and globalization benefit all stakeholders in the country? In support for globalization, Lynch (2010) points out that globalization and free trade has increased the economic opportunities in developing countries. Free trade increases the ability for foreign companies to venture into new countries. For developing countries, foreign companies increase employment opportunities for both foreigner and locals. This minimizes competition in the job market. On the other hand, free trade increase the export opportunities for developing countries. Consequently, this fosters the growth of local companies. Globalization also expand the business opportunities in both developed and developing countries. Developing countries are provided with advanced technology and experience in creating products that are desired and significant in the global market. The exchange of technology improves the potential of local companies to compete fairly with international corporations (Lynch, 2010). Lynch (2010) is of the assumption globalization and free trade make developed nations take advantage of developing countries. In free trade, developed countries have more than enough products and services to export to developing countries. Consequently, developing countries have it difficult to develop their own product since their local market are dominated with imports. The increase in imports also require the import of foreign workers. This increases unemployment competition. Globalization also increases the level of labor requirements in developing countries. For this reason, the market is required to pay less for labor services. This is also influenced by the fact that globalization and free trade increase the number of foreign employees. This creates disharmony in the domestic employment market. Canada

Sunday, October 27, 2019

Population Changes in Japan

Population Changes in Japan Mustafa Ameen Introduction Population in a country is a source of vitality, and it is involved in a variety of costs to maintain a reasonable standard of living. Particularly for resource-poor Island nation like Japan, which has a population of very large or excessively small is a serious problem. Size is not the only issue; structure of the population is also an important factor. For example, it can be severe imbalances between the sexes threaten the stability of marriage and the family in society monogamous. If the number of senior citizens is large compared with the working-age population, the latter bears a heavy burden to support, and possibly the collapse of the pension system. Issues such as these cannot be ignored by anyone who wishes to understand the political choices and social problems facing Japan or to consider the prospects for the countrys future in the near term. This case study looks at the country with a declining and aging population. Japan has a population of about 127 million people, the tenth largest in the world, but it is unusual because the population is decreasing. Only a small number of other countries (such as Italy, Germany and Russia) have low population, but none is expected to fall as fast as the population of Japan. The mortality rates also declined dramatically, and the result was that the average length of life has increased by about 30 years over the past half-century. Average life expectancy is now 82 for women and 76 for men. The percentage of people aged 65 years or more than 14% of the population in 1994, and by 2020 is expected to be the number one in the world through this procedure Japan. Japan has nearly 27 million people, the elderly and the largest proportion of over- 65S from any country (21 %, see Figure 1). It also has a smaller proportion of the population under the age of 15 (13.6 %), which will lead to great difficulties for Japan in the future, as the number of employees will not be able to support the population. These changes occur more quickly in Japan than in Europe or the United States, and can seriously affect the economy of one of the richest countries in the world. Rate of Change of population in Japan Until recently, in the 1950s, and Japan is facing a chronic problem too many mouths to feed. In the Edo period (1600-1868) held by the population and the media as a desperate infanticide and abandonment of the elderly. Japans population grew rapidly as it industrialized in the early twentieth century, an increase from 60 million in 1926 up to 100 million in 1967. Since the 1980s, however, has slowed population growth, after peaking in 2005, is now in decline. It is estimated that the population will fall to 121 million by 2025 and 100 million by 2050. What is more alarming is that the proportion of older persons will increase, and by 2030 it is estimated that one person in three will be over 65. This puts great pressure on the country. The course was a contraceptive on the main key for the decline in fertility. And practiced widely in Japan birth control; condom use on a large scale private. And the availability of abortions also undoubtedly helped unwanted pregnancy reduction. Abortion was legalized in Japan in 1948. The law allows for the termination of pregnancy is when persistence poses a serious threat to the physical health of the mothers or for economic reasons. Extended explanation of these causes physical or economic condition is the basis for most abortions. The changing demographics in the population pyramids are shown in Figure 1. Pyramid for 1950 is cone-shaped, with a wide base. However, as the decreased birth and death rates, has changed the form of a large pyramid and will continue to do so. In the pyramid for 2005 is replaced by a broad base of essential part before the bulging; in 2050, there is the upper part of a much larger, which indicates the predominance of the ability of the elderly. Vigorous pace of change in demographics cannot be reversed or even slowed down significantly. Avoid economic stagnation and social and maintain inter-generational equity may be the biggest challenges facing Japan, which grow gray by the year. Figure 1 Japan’s changing population [3] Declining of the population in Japan The main reason for the decline in numbers is that Japanese women are not having enough children. Many Japanese who choose to marry at a later age than in April 2007, on average, between 28 and 30 years old, and this means that they have children later, or not at all. Many women decide to also not to marry, choose to study or pursue a career instead of having children. Japanese culture in the upbringing of children and usually left for the mothers. Very few men take any leave to care for children ( although they are entitled to do so ) , and opinion polls reveal that more than 40 % of parents did not change a nappy or put children to sleep. This fact , and the lack of child-care facilities , which means that the small number of women returning to work after having children , and many women feel and others will have to give up a lot in order to have a family . There are also strong economic reasons why people choose not to have children or to have one or two only. Being pregnant is expensive in Japan, and pregnancy is not covered by health insurance. This means that women should pay for their own medical care during pregnancy, including hospital tests. After birth, and is provided free health care for all children up to the age of three years (or five in some areas). He added that this is the huge costs of education and higher education, and many families decide they can only afford to have one or two children at most. Child Benefit paid by the government to the families of low and barely enough to pay for diapers , not to mention other costs associated with having a family . The effect of population declination in Japan There are two types of special problems that will result from population decline. The first is the cost of caring for people as they get older, and the second is the lack of younger workers to fill the jobs. And more and more people reach retirement age, the country will need to find more money for their pensions. This means that already raising the retirement age and gets more contributions from both employers and employees, and theyll have to revisit again in the future. Already there is evidence of older workers in the shops, at airports, in the Tokyo subway or taxi driving. In the future there will be great pressure on the country as it tries to provide adequate health care to support the elderly. This inevitably means larger tax bills for people who work. The second problem and the most pressing is that companies find it difficult to hire new employees, and this will become more difficult in the future. If you cannot fill the jobs, then productivity will fall, and so the country will prosper. Box 1 World population over 65 Japan Figure 2 Map showing the worldwide distribution of people over 65 years old Figure 3 World map showing land areas The map in Figure 2 is an equal area cartogram in which each country has been sized according to the percentage of its population that is over 65. The colors used group the territories into 12 geographical regions, and allow it to be compared with other maps in the World mapper series (see web link at end of article). Figure 3 is a standard world map based on land areas and using the same colors, for comparison. In 2002, 7% of the world’s population was over 65. The map shows Japan, in purple, with a large elderly population at 21%. This contrasts with Saudi Arabia, where only 1% of the population is over 65. China has the largest elderly population in terms of numbers (92 million), but this is only 7% of the total Chinese population. Africa is home to only 6% of the world’s population aged over 65. Conclusion and future work In the long run, it is hoped that Japanese women can be persuaded to have more children, but social attitudes and trends is difficult for the government to address. Consideration is being given in the reforms, such as increasing the amount of the subsidy of the child, and the provision of tax allowances for families, and make child care more accessible, in the hope that this would lead to an increase in birth rates. However, many people do not think that an increase in birth rates that were not there are also social and cultural changes. In the short term, Japan should solve the labor shortage there. One way is clear to encourage more immigration. Currently there are only about 2 million foreigners live in Japan, and this is not anywhere near enough. There is a need for workers in the full range of functions, including dirty or dangerous jobs that Japanese people do not want to do ( such as cleaning or working in residential homes ) and functions that people need to be highly skilled and trained . Shortage in the engineering and computer programming Japan is well known. Some estimates say that Japan will need at least 500,000 immigrants each year over the next 40 years in order to keep pace. Difficulty with this, however, is that the Japanese as a nation are opposed to immigration. People born Japanese make up 98.5 % of the population, and it is difficult for foreigners to be accepted or to become citizens of Japan. In comparison with Switzerland this rate is 18% of the foreign workforce. Although the Japanese government is considering how to encourage more migrant workers, it also wants to impose controls on immigration. It would be difficult to change the views of the majority of the Japanese people, who fear that immigration threatens to what they see as the purity of Japanese culture. There is no doubt that Japans population in decline, and despite the fact that the government is aware of this problem, and many feel they have been slow to respond. It is unlikely that the elderly population is smaller and increasingly will be able to maintain the productivity and prosperity of the country, unless steps are taken to address the issues of population decline. Figure 3 current population pyramid for japan [5] References World mapper: www.sasi.group.shef.ac.uk/worldmapper/ wikipedia.org/wiki/Aging of Japan http://www.ithaca.edu/gerontology/schools/pdf/Aging%20in%20Japan.pdf http://www.worldmapper.org/articles/WW_Japan_pop.pdf http://www.indexmundi.com/japan/age_structure.html 1

Friday, October 25, 2019

the best of enemies :: essays research papers

THE MEMPHIS BUGLE   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Memphis, TN   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   NEWSSTAND, $0.60 May 7, 1991 Larar&Co Publishing Home Delivery $0.31   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Girl kidnapped   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   by super spy’s thugs   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  By Brendan Larar   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Bess Marvin, a good friend of   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   popular detective Nancy Drew was kidnapped   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Thursday by the thugs of German super spy known as â€Å"Klaus†. She was reportedly kid-   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   napped when â€Å"Klaus† found out that Nancy   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   and her good friends (the Hardy Brothers)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   knew too much information about her new   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   case. â€Å"Klaus† took Bass hostage and warned   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Nancy and the Hardys to drop what they were   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   doing on her case or their friend would be   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   put to death. Startled Nancy and the Hardys   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   solved the case and got their friend Bess   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Marvin back safely. Fire breaks out at famous tourist attraction by Brendan Larar   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  A fire broke out Wednesday at Left-Hand Louie’s. It’s a   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   restaurant that attracts many tourists. This tourist attraction is known for its left-handed guitar played and signed by Elvis Presley. Authorities still don’t know what started the fire but believe it was started with a greasy dumpster in the back of the building. Authori- ties found a brass tube at the scene of the blaze. Police are still investigating. Editorial   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  By Brendan Larar   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Should Beau Davis be accused of stealing   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Louie Pardee’s famous guitar?   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  I, the editor, think that Beau Davis should be arrested for stealing Louie Pardee’s famous guitar. He came to Memphis to try to start a career in music, found a liking to Louie’s guitar, and had to steal it. He put offers to buy the guitar and had to be the one to steal it. Dear Editor,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  I think that Beau Davis did not steal the guitar. He is innocent. Although everything in your article is true there really is no evidence that he stole the guitar. Beau Davis is just a good guy that came into town with the like for the â€Å"Memphis blues† -  Ã‚  Ã‚  Ã‚  Ã‚  James Durrgan ADVICE Dear Nancy, Louie Pardee thinks I stole his guitar. But I know I didn’t. He has the cops with him too. Dear Beau, The best thing you can do is wait. If you really didn’t steal it the the cops will figure out who did. Good luck! Nancy Drew Classified Guitar   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Boat Beautiful guitar for sale by Louie Pardee  Ã‚  Ã‚  Ã‚  Ã‚  Nice boat with 4 speed engine  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   played by Elvis! Cheap price  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  call Hank Pritchitt at  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  $800.00  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  123-4567  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã ‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Help Wanted  Ã‚  Ã‚  Ã‚  Ã‚  Waiter Wanted Need bellboy.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Full time and part time.

Thursday, October 24, 2019

Case Study “Scouts Canada” Essay

Question 1 Using the full spectrum of segmentation variables, describe how Scouts Canada could segment its market place. Scouts Canada is a Canadian organization; therefore the organizations segmentation strategy is primarily geographic. The company focuses on the Canadian market, including all provinces and territories of the country. Based on what the organization wants to accomplish Scouts Canada should dedicate their marketing strategies to study and segment the market based on demographics (age, family size, life cycle) and psychographics. Demographic Segmentation fragments the market into categories according to different demographic factors, usually with regards to the wants and needs of multiple consumer groups. The organization provides opportunities for many people of different ages and gender. Whether people want to participate in a program, volunteer, or strive to be a leader. Scouts Canada caters to their target market and offers incentives to attract people in various life cycles. The programs of Scouts Canada are aimed at different age groups: Beaver Scouts (5-7), Cub Scouts (8-10), Scouts (11-13), Venture Scouts (14-17), and Rover Scouts (18-26). They can tailor their programs to those with large families, in which each member can feel included and involved. Psychographic segmentation – this marketing strategy incorporates the lifestyle aspect approach, because part of their mission is to provide adventure, healthy active living, getting outdoors and learning how to be environmentally friendly and responsible, etc. Question 2 What changed first: the potential scouts member or the scouting experience? Explain your response by discussing the principles of market targeting. â€Å"It began with a vision. It was nurtured with passion. It will succeed through action.† In accordance with their targeting strategy differentiated marketing, the organization strived to alter and improve their scouting experience to appeal to a larger number of scout members by customizing separate offers to appeal to appropriate segments. They updated their programs to have an increase in appeal to a broader range of members. In doing so they also created more volunteering spots as to provide easier access and increase opportunities. They also increased their appeal to younger members by providing potential for leadership growth. In addition they had the uniforms redesigned by Joe Fresh, an innovative Canadian designer. Also they intensified their environmental campaign and centric values by planting trees, promoting recycling, and other projects. To further promote their new image they published a simple and effective scouts manual, detailing new information, as well as designing a new logo and bilingual motto to appeal to the countries two official languages. Finally they fabricated new print advertisements that highlighted health issues such as obesity, and â€Å"quirky† ads, which captured the public interest. Question 3 What steps did Scouts Canada take to reposition its offering? An initial aspect that Scouts Canada has reconstructed is their experiences, with the hopes of expanding their potential scout member range. The case study stated that members would start when they were very young and lose interest after a few years. So one of the things Scouts Canada had to do was find a way to retain them past those few years. The reason why Scouts Canada faced its loss of potential members was because they failed to understand their market segments. They could not tailor their product or ‘membership’ so that it would meet the needs of more individuals; they just kept a simple plan across the board. Because they did not apply differentiation and understanding of the cultural shift towards â€Å"being green† they suffered a high member loss between 1996-2000. Question 4 Will Scouts Canada ever return to the membership levels its experienced in the 1960? Why or why not? Scouts Canada has the potential to reach equal or higher membership levels than in 1960, (maximum member period), but only if they continue to take certain actions. They need to target specific groups of people who focus on being â€Å"Green† and invironmentaly friendly, as well as creat valuable exciting experiances for all. Scouts Canada’s target market is relatively sturdy, and there stands much to be harnessed from it. Conclusion Since the internal and external reefurb of the organization, membership has increased in every province. Almost 6000 scouting groups have increased membership by over 15%. Scouts Canada should strive to continue to watch and analyze the changing market, and adjust its marketing and retention strategies accordingly. They should also Implement a stronger training program for scout leaders, as they are the future of the company. Finally, they should seek to increase their efforts in focusing on alumni members because experienced members serve to help in grounding the organization and further legitimize the company’s existence. Thanks to the innovative marketing strategy, the new company branding has proven a successful overall increase in acquiring new members, and maintaining loyal participation throughout the country.

Wednesday, October 23, 2019

Amazing Grace poem

The poem I chose was â€Å"Amazing Grace† by John Newton. John Newton was born in London, July 24, 1725 and died December 21, 1807. He was an Anglican priest and hymn writer, advocating the Christianity view of redemptive forgiveness. He wrote â€Å"Amazing Grace† as an element of that prospect (Clugston, 2010). â€Å"Amazing Grace† is one of the most famous poems ever written and composed. This poem is also a hymn that speaks too many who is looking for salvation, forgiveness, grace and faith. This form of poetry is narrative poetry because it tells us a story in a song about salvation. Amazing Grace† also uses figurative speech to express imaginative and distinctive effect. I grew up in a Baptist church where I still attend today. We would sing â€Å"Amazing Grace† every Sunday as one of our devotional hymns. Devotion is what we have before our church service starts. About three deacons would stand in front of the church and pray, read scriptures, and sing hymn with the congregation. Every Sunday it never failed â€Å"Amazing Grace† was a hymn that was going to be song. This hymn is one of the most popular hymns of all time.The literary element that I thought contributed to this poem was tone, content, and form. Using these literary elements is what makes this poem a significant piece of poetry in history. â€Å"A hymn is a lyric poem or scared song, which is written in praise to a deity or spirit† (Wheeler, 2012). The poem â€Å"Amazing Grace† is different from any poem that has been ever written. This poem is unique because it is written in the form of a song. When you see â€Å"Amazing Grace† no one ever stops to read it as a poem, that poem is automatically song without any hesitation.This type of literary element is to be specifically heard, not to be read. â€Å"Amazing Grace! How sweet the sound. That saved a wretch like me! I once was lost but now I’m found. Was blind, but now I see † (Clugston, 2010). By listening to the words of that song pretty much tells us what kind of person John Newton was, and how he changed his life. Throughout this poem Newton is talking about different events, or thing that has happened to him during his lifetime.These elements affected my response to this poem because I never knew that this hymn originated from a poem. I always thought that this was a song and I knew we would sing it church on Sundays. Some people use this song at funerals and many different church functions such as a theme or some sort. Now by actually looking at the poem and getting a chance to read it in poem form I have a different point of view on this particular poem. I always though Amazing Grace was a hymn. I had no idea that it originated from a poem.This song is universal and is known throughout the world by its lyrics. This poem comes to life after you have read or sung it. It really makes you think with all the different elements that he uses in th e poem. He used words to describe himself such as wretch. He used words to let you know the difference between right and wrong. He used these words to captivate his audience and to let them know where his faith stood. Amazing Grace demonstrates purity as it relates to the excellence and awe of divine love.